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CRYWOLF: Happy Camper

This season join our little adventurers as they embark on the ultimate outdoor camping holiday and explore the magical forest at Muriwai Beach. Crywolf outerwear is fun, functional, big on style and when the rain sets in, we have kids aged 1-14 years covered.

With the Happy Camper AW21 Collection, Crywolf continues the journey of sustainability and are using recycled materials within a growing number of their products. The AW21 range features limited edition prints and includes waterproof Play Jackets and Rain Overalls, Rain Boots, innovative Magic Jackets and cozy Eco-Puffers that are filled with recycled water bottles, as well as new products including Reversible Vests, GOTS Certified Organic Sweaters and an Accessories Range.

Crywolf is designed in New Zealand, where as a nation, being outside is of utmost importance! We believe kids should be kids and with Crywolf, they can stay warm and dry whilst exploring the greatest playground there is - the great outdoors.

Happy Camping!


Add some fun in the rain with the innovative Magic Jacket by Crywolf. Watch a print magically appear when water splashes onto it - just add rain! The Magic Jacket returns to original colour once dry. Both waterproof and wind-protective, this jacket is lined through the body and hood for extra comfort and will transform rainy days.


Crywolf Reversible Vests offer warmth, functionality and fun. With its 2-for-1 reversible design, kids can choose to show the plain colour or printed side depending on the day! The Reversible Vest is kind to nature and has been proudly filled with Repreve® recycled fibre and finished with fluorine-free Bionic Finish® Eco waterproofing.


Get ready for outdoor adventures, staying toastie and dry with the Crywolf packable Eco-Puffer. This popular jacket has been proudly filled with Repreve® - an innovative sustainable fibre made from recycled water bottles and a humane alternative to using real down. As well, new season Eco-Puffers now feature a fluorine-free waterproofing layer for extra protection.

Available 25 March at 3pm (AWST) / 6pm (AEDT)