The ‘twinning’ trend is still going strong in 2019 – and we’d argue there’s no cuter way to declare to the world your love for your mini me than with a look that says, ‘I’m hers and she’s mine’.
Yep, you can’t scroll for two minutes without Instagram presenting you with a stylish mama working a gorgeously coordinated look with her offspring. We love Perth local Justine Olive’s coordinated clan (@justy_olive) and Olli Ella founder Chloe Brookman’s Byron boho take on the trend (@olliella). Also check out Eva Chen’s (aka Instagram’s fashion partnerships director) feed (@evachen212) or our ultimate mama crush, Laura Wills of @thefashionbugblog for inspo on nailing this look without veering into twee territory.
Perhaps you’ve never deliberately decided to work your look with your daughter’s – but you still somehow seem to find yourselves lining up for your morning latte and babycino fix decked out in, er, suspiciously similar pieces. After all, if you’re feeling florals when you pick out your own look in the morning (or the night before, if you’re one of thosewomen), you’ll likely be drawn to the same aesthetic when rifling through your little one’s wardrobe, without even realising.
So why not take it next level and co-ordinate with intention? The results can be seriously eye-catching (and cute beyond belief) when done right. The key? Toeing the line between too-sweet and OTT head-to-toe matching.
As they say, the days are long but the years are short – and, as mums of older offspring will attest, the window of time where your daughter will delight in matching with her mama (or where she’ll even let you into her room, let alone have a say in her wardrobe choices!) is a precious one. So here’s to embracing the hers-and-hers look as a testament to this special point in time. Plus, it makes for damn cute photos.
Whether you’re going for adorably matchy-matchy or more of a pared-back vibe, read on for six labels we love whose current kidswear and womenswear collections offer on-point mama-and-me pieces – plus how to keep the look on the right side of cute.
1. CHECK MATES AT OLLI ELLA
Tiny People was born on the sunny shores of Byron Bay, so we’ve got a particular penchant for local Byron mamas, such as the Olli Ella crew, and their relaxed boho style. These double guaze organic cotton dresses feature the breezy same fabric in slightly different cuts, and are perfect for pairing your look in an oops-we-just-woke-up-coordinated-like-this way.
DO: Keep it cool and casual by pairing each of your dresses with accessories unique to your ages and individual styles.
DON’T: Be scared of this colour! Rust and earthy tones are having a big moment right now – and they’re actually far more flattering on most skin tones than you might expect.
2. PRETTY PEACHY AT NUMERO 74
Perfect for a spring BBQ in the sunshine, these handcrafted mum-and-bub pieces work together beautifully without looking like you’re wearing matching uniforms. You’ll feel elegant and ladylike in a maxi, while bub’s deliciously cute leg rolls will still be out and proud in her romper.
DO: Coordinate prints and/or colourways in a way that suits you both.
DON’T: Think that twinning means dressing your little one up to look like an adult or – perhaps worse – bringing out the mama-sized rompers! You can have lots of fun with twinning while still keeping your daughter’s look playful and sweet, and yours gorgeously grown-up.
3. IDENTICAL TWINNING AT RYLEE & CRU
For those not interested in anything less than full-blown twinning, Rylee & Cru’s current collection features this seriously covetable jumpsuit in identical women’s and tiny-sized options. The effortless stripes in cotton crepe make going matchy-matchy a dream.
DO: Play around with identical pieces, even if you’d still like to inject a point of difference into your mini-and-me look. Mix it up by layering your daughter’s with a white tee underneath, or try the same piece in a different colour, (note: this jumpsuit also comes in saffron for girls).
DON’T: Be surprised if you get more than the usual number of old ladies ooh’ing and aah’ing as you lead your little one down the street.
4. FLORALS AT LOUISE MISHA
They may have said that florals for spring weren’t groundbreaking – but doubling up on your petal power can be a game-changer. We’re a bit in love with this dreamy print and, well, why add just one to cart when there are options for both of you?
DO: Layer for winter according to the cut of each piece – think tights for her mini dress and a denim jacket for your short sleeves.
DON’T: Forget to check out the other gorgeous girl’s pieces by Louise Misha in this print (we just can’t go past the frilled bikini!).
5. SAME SAME, BUT DIFFERENT AT BERGSTEIN
You don’t have to go head-to-toe when trying mama-daughter twinning on for size. A well-placed coordinated accessory, such as these too-cute gumboots, can offer a nod to each other’s looks without screaming, “Look at us!”
DO: Work matching accessories in with your individual tastes. If your little one is all about the rainbow effect, whereas you’re still all about monochrome, you can choose brights for her and a more pared-back, grown-up version of the same piece for you.
DON’T: Forget this approach also works for garments as well as accessories. We’re all for dressing kids as kids (while still looking stylish) – and many brands offer matching women’s and kid’s pieces in differing colourways. (Try Nico Nico’s short-sleeved tees, which come in gorgeous brights for mini and more sophisticated muted tones for mama.)
6. RED ON RED AT LOUIS LOUISE
We’re pretty smitten with both the women’s and girls’ versions of this dress! Bright, bohemian and a little bit luxe, it’s a winner for twinning with your mini me on special occasions.
DO: Bring this so-sweet mama-and-me look out for birthdays, parties and Christmas Day lunch.
DON’T: Hesitate to dress it down with cowboy boots (for you), white trainers (for her) and a denim jacket for Sunday BBQs (or, er, everyday if your daughter’s anything like ours, and insists on wearing hers to the supermarket!).
Thank you so much for stopping by!!
As always, please do not hesitate to contact us at firstname.lastname@example.org if you have any questions about this collection, or if we can be of any assistance what so ever.